Overview
Diploma in Marketing Management deals with marketing concepts, segmentations, marketing mix, channels and the exploratory research methods and techniques.
Marketing Management is important for businesses because it ensures effective customer engagement, product appeal, and targeted campaigns that can increase profits and achieve business objectives.
Subject
- Marketing Management
- Business communication
- Business finance
- Consumer Behaviour
- Sales Management
Course Benefits
- Diploma in Marketing Management provides an understanding of the key concepts and terminology used in marketing. Understand the role and function of marketing within organisations.
- The course helps the applicant to grasp the market’s changing reality while stressing customer behaviour, business finance, and other aspects of marketing and sales management.
Course Highlights
- Diploma in Marketing Management is a 1 year course developed to helps marketing manager to formulate marketing strategic plans in order to sustain in such a competitive market. Thus, the success of a business now depends upon how effectively the marketing functions are performed. Candidates who have completed plus two degree is eligible for this course.
- On successful completion of this programme students will be provided with marksheet and one main certificate. Exam pass out year will be mentioned in main certificate.